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Challenges in Migrating to an Opened Market System

Rogelio Douglas - February 2009

  •   A Mini Case Study

 

With the wave of free trade agreements around the world in the past decade and the repeated stories of their positive effect, Costa Rica has been gradually adapting its laws, policies, government entities and citizenry in general towards an openly competitive market with much less direct government participation. While this move is welcomed by many inside and outside the country the challenges and potential pitfalls oddly enough are similar to many other countries in the region and to some degree even to the USA.

For most of the 20th century the Costa Rican government owned and controlled the country?s only telephone (land-line, wireless, data network, internet), electrical, ports, insurance, primary banks, railroads and airline.    Gradually these entities have been or are being either privatized or allowed the freedom to reorganize and compete in an opened market.

For example, the telephone company (ICE) is investing over $1B USD this year rapidly upgrading and expanding its national network to increase its coverage as well as the quality and quantity of new services it can offer, in anticipation of a competitive market scheduled to open in 2010. There are six foreign carriers who have expressed interest in entering this market with a population of only 4.5 million but with a projected cell phone penetration of over 75% by the end of this year. The competitors are all world class multinational carriers who presumably intend to offer the most advanced voice, data, internet and video services.

It would appear the primary challenge the Costa Rican government will have over the long term is in helping the general citizenry adjust to and benefit more from an open market system, i.e.: to assure the high tide will raise many more boats.

While Costa Rica has been very successful in attracting foreign direct investments, estimated at over $10B USD in the past 20 years, an overwhelming majority of this investment is concentrated in the four central valley states (provinces) and the remainder in the recent North-West real estate boom. This leaves as much as 25% of the population on both coasts and the Southern end of the country with little or no new employment, infrastructure, educational or business opportunities, which collectively creates an environment undermining the potential overall benefit of an open, dynamic and growing economy. After all, the general populace will need to have a decent job / income in order to buy the fantastic new products and services this new economy will produce. How ironically similar, all be it on a much larger scale, is the overall goal of the new US administration.

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